News

At Ruschke und Partner, there’s always something going on. A new account, a new colleague, a new project. In this section you can find out what we’re up to at the moment, what drives us, and what we’re proud of. Short, sweet, and right to the point. Enjoy!

Brand-new content: Dell Technologies lead generation

Professor Yasmin Weiß is a political consultant and a supervisory board member for several companies as well as an expert on both Future Skills and the Future of Work. After her keynote address at the Dell Technologies Forum, we worked once again with Professor Weiß to produce the report “Understanding Germany’s Digital High-Flyers”. The main focus of the report is how to recruit and retain young digital talent. This exclusive content is available after registration.

The success factors: 1. Develop target-oriented topics for unique added value. 2. Acquire top experts for increased quality and appeal. 3. Create high-quality, user-friendly content. 4. Generate awareness and leads. Our new content is flying high following its launch!

Today Frankfurt, tomorrow the world: a promotional publication for the new DFB Campus

With the successful construction of the modern, open, sustainable DFB Campus in Frankfurt, the German Football Association (DFB) has achieved a new milestone for German football as a whole. Both grass roots and top-level sport will benefit from the ideas for the future of football that will be developed on this site.

Ruschke und Partner was commissioned to produce a promotional book for this project of the century. The publication combines emotional imagery with personal messages and a wealth of facts. As well as featuring an appealing design and feel, it is also sustainably produced. Available in two languages, it has been published in time for the kick-off of the FIFA World Cup in Qatar.  

Raising awareness — and a laugh: Our cross-media campaign for Thunder-IT

Thunder-IT commissioned Ruschke und Partner to conceive a series of advertisements that put a smile on the faces of their target group. Our solution was to create comic ads that featured an amusing take on the subject matter and cemented IT retailer’s position as a very capable solution provider.

The new campaign has raised awareness and a laugh at the same time as putting the company in a good light. It’s also proved a success: Thunder-IT has already acquired new customers as part of the autumn campaign. We’re very proud to have provided support for the Thunder-IT team for over 3 years.