News

At Ruschke und Partner, there’s always something going on. A new account, a new colleague, a new project. In this section you can find out what we’re up to at the moment, what drives us, and what we’re proud of. Short, sweet, and right to the point. Enjoy!

New school: forging the future of education with Dell Technologies

The Corona pandemic has been a new catalyst for accelerated developments in education. Digital classrooms, school clouds and home schooling are now commonplace. It’s not always easy for schools to develop successful strategies for the future. Dell Technologies and its partners offer a programme of digitalisation support that ranges from planning and consulting to IT solutions and services to implementation and ongoing support. 

Ruschke und Partner was commissioned to develop digital communication measures to target decision-makers and IT officers with products and services that aid their efforts to implement digital schooling. The Real Solution Makers campaign used various media and channels, including e-books, videos and infographics. 

Christmas has come early for Infraserv Höchst

The first sign of Christmas’ imminent approach is when the supermarkets start stocking up. Infraserv-Höchst has made a similarly early start, which is logical really, as the company has 2,700 employees and is a leading site developer for the chemical and pharmaceutical industry. 

Ruschke und Partner was once again commissioned by Infraserv Höchst to develop the online and offline versions of the Christmas mail. We’ve given ourselves plenty of breathing space to come up with a some great ideas, a fantastic visual concept and get everything produced in time. After all, Christmas will be stressful enough ;)  

Dell Technologies ice-cool mailing campaign 

Staying cool when things get hot: the new generation of Dell EMC PowerEdge servers offers liquid cooling to deal with the extra heat generated by new high-power processors. This technology puts an end to performance restrictions during peak periods.

Ruschke und Partner developed a mail-out to raise target group awareness by getting to the heart of the product’s advantages. The creative product launch solution was to send four reusable ice cubes engraved with the Dell logo. Perfect for cold drinks in summer temperatures and keeping a cool head when things heat up.